3 DAYS of Celebrating Arabic Music, Art, and Heritage: Friday, March 1 from 6 pm to 11 pm Saturday, March 2 from 11 am to 11 pm Sunday, March 3 from 11 am to 8 pm Venue: Mississauga Convention Centre Venue Address: Mississauga Convention Centre Website: http://tasteofthemiddleeast.ca/ The festival has a proven track record of positive impact, with over 5,500 attendees in its first year. The estimated economic impact is substantial, contributing an estimated 2.5 million dollars to the local economy. The event has gained widespread media coverage, with 3 million impressions from major news outlets, including international networks such as MTV Lebanon, Arabia TV, and Lebanon’s Aljadeed TV. Festival Highlights: Cultural Showcase: Immerse yourself in the diverse and vibrant traditions of the Middle East through displays of food, art, and decor. Artistic Explorations: Explore vendors and booths featuring a diverse array, from traditional handicrafts to contemporary masterpieces, each telling a compelling story of resilience, beauty, and identity. Culinary Delights: Savor the authentic flavors of Middle Eastern cuisine, offering a taste of the region’s rich culinary heritage. Live Performances: From shows, panelists, speakers to other exciting acts, the stage will light up with talent. Headline: Experience the Rich Tapestry of Middle Eastern Culture at the 2nd Annual Taste of the Middle East Mississauga Festival – March 1-3, 2024 The 2nd Annual Taste of the Middle East Mississauga Festival Returns with a Rich Cultural Experience at Mississauga Convention Centre from March 1-3, 2024. Experience the transformation of the Mississauga Convention Centre into a lively showcase of Middle Eastern heritage. From the bustling food market and captivating live performances to the diverse array of booths and vendors, the festival promises a rich experience blending traditional tunes with contemporary art—an immersive celebration suitable for all ages. About Taste of the Middle East Not-for-Profit Organization: Taste of the Middle East is dedicated to presenting, showcasing, and celebrating Middle Eastern cultures in southern Ontario & Toronto through Music, Art, Dance, and Culture. Our mission is to increase access for Canadian Middle Eastern communities to opportunities fostering participation and a sense of belonging. A Positive Vision for the Middle East: Founded by Lebanese Canadian entrepreneur Hamsa Diab Farhat, Taste of the Middle East aims to reshape the narrative surrounding Middle Eastern cultures, creating a positive bubble in the city beyond political stereotypes. Economic Impact and Recognition: The 1st Annual Mississauga Festival in 2023 made a substantial impact with an estimated economic boost of 2.5 million dollars. Media impressions reached 3 million, with coverage from news outlets and international networks such as MTV Lebanon, Arabia TV, and Lebanon’s Aljadeed TV. Theme: Join us for a heartfelt tribute as we dedicate this year’s Taste of the Middle East Mississauga Festival to the rich and diverse traditions of Palestine under the theme, “We Love Palestine!  

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